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March 11, 2009

Skinvisible Patent Granted for Japan

Patent Protection Expands for Dermatology Products with Invisicare

LAS VEGAS, Nevada. March 11th, 2009 - Skinvisible, Inc. (OTC Bulletin Board: SKVI / Website: www.skinvisible.com ), is pleased to announce that it has been granted a comprehensive patent in Japan for Invisicare, a product-enhancing polymer delivery system for topical dermatology products. The patent protects Invisicare in the areas of 'Topical Composition', 'Topical Composition Precursor', and 'Methods for Manufacturing and Using'.

Skinvisible's strong intellectual property protection is often the key catalyst for a company to license products formulated with Invisicare. Skinvisible's patents provide a guaranteed period of market exclusivity to licensees. Along with developing its own formulations, Skinvisible's research and development team works directly with companies offering life cycle management for their products coming off patent. Additionally, Invisicare offers unique attributes to topical products including the ability to hold active ingredients on the skin for extended periods of time and providing a controlled, fast or slow release of the active ingredient.

"Skinvisible continues to invest into patent protection for Invisicare and its unique characteristics," said Mr. Terry Howlett, President and CEO of Skinvisible. "The strength of our patents is paramount in the success of our product licensing strategy as pharmaceutical companies worldwide battle strong competition for their own products coming off patent. Along with a new patent, Invisicare provides an exciting new marketing story for companies to utilize.

In addition to this new patent approval for Japan, Skinvisible holds patent protection in the United States, Australia and India and has numerous US and international product patents pending.

About InvisicareĀ®

Invisicare is Skinvisible's patented polymer delivery system that offers life-cycle management and unique enhancements for topically delivered products. It is a combination of hydrophilic and hydrophobic polymers that hold active ingredients on the skin for extended periods of time resisting both wash off and perspiration. Invisicare can control the release of actives, reduce irritation and can eliminate some costly manufacturing processes. It is non-occlusive and allows for normal skin respiration while protecting against environmental irritants.   www.invisicare.com

About Skinvisible Pharmaceuticals, Inc.

Skinvisible Pharmaceuticals is a research-and-development company whose primary business objective is to license its proprietary formulations with Invisicare to pharmaceutical and cosmeceutical companies as well as assisting companies in enhancing their existing skin care products. Skinvisible receives a combination of research and development fees, upfront license fees, and ongoing royalties for the life of the Invisicare patent. Skinvisible's value also lies in its ability to continually generate new IP on dermatology and medical products formulated with Invisicare.   www.skinvisible.com

Forward-Looking Statements

This press release contains 'forward looking' statements within the meaning of Section 21A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and are subject to the safe harbors created thereby. Such statements involve certain risks and uncertainties associated with an emerging company. Actual results could differ materially from those projected in the forward looking statements as a result of risk factors discussed in Skinvisible, Inc. reports on file with the U.S. Securities and Exchange Commission (including, but not limited to, a report on Form 10Q for the quarter ending September 30, 2008).

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